HOUSE OF
BE KIND
A new entry to the skincare market but supported by a pedigreed parent company, House of Caspara required a brand system. This system needed to have high visibility on the Shop HQ retail channel. While the product found its roots in the exquisite bath rituals found in ancient history, it needed to connect with the modern, digital consumer. Hight contrast, camera friendly forms, coupled with a soft colour pallet was our solution. Eventually folded into the parent brand, the foundation was set.
PROJECT
Develop a brand to have visibility on TV
CLIENT
Isomers Skincare Laboratories
WHAT WE DID
Brand and system development, Brand voice, Packaging
