the cocktail that started it all.

Refreshingly Ready to Drink.

Informed by traditional cocktails, the design takes nostalgic typefaces and illustrations and combines them with bright, modern colours. The branding and design has allowed Founders to expand from their downtown Toronto cocktail bar and bartending school, and into the LCBO and the hands of the contemporary consumer. Carefully crafted drinks with excellent flavour profiling allow Founders to bring classic cocktails into a new age of enthusiasts.